Monday, October 10, 2011

VietnamOnline.com Officially Introduces Tourism Video Project

VietnamOnline.com, one of the most resourceful and comprehensive information gateways to Vietnam travel information, has just released a video premiere to celebrate the first anniversary of its major transformation.

VietnamOnline.com has been a prestigious website, facilitating trade and tourism to Vietnam since 1995. The website was almost stagnant until October 10, 2010, when it saw a total renovation in both the website design and website content. The website expands to accommodate both wider and deeper information about Vietnam tourism, such as the addition of new sections: Food, News and Events, Transportation and Vietnam A-Z, to name a few.

The occasion is even more eventful with the release of a brand new video section that the editor team has vested much effort for the past six months. Now Vietnam can be captured more than just by writing, but the very vivid image and sound of the fresh-from-the-oven videos: coffee, mopeds, Vietnamese noodles, mid-fall festival.

“We are really hoping to engage global audience in appreciating the colorful Vietnam, and to encourage Vietnamese youth to become ambassadors bringing Vietnam’s essence to the world”, said video section head, Nam Nguyen, “the videos thus carry so much with them: hope, pride and dedication”.

Vietnam Online videos come in two different formats: short clips that depict Vietnam’s tourist attractions, and reports that are more explanatory and profound in portraying Vietnam. And those who have an interest in Vietnam, can find them all on either Youtube: http://www.youtube.com/vnochannel or on the website of vietnamonline.com. The latest video headlines to be released include: Ba Dinh Square, Pho, Coffee, Lotus, Beach, and more to be updated.


Source: PR Web


Saturday, September 17, 2011

The Ritz-Carlton Hotel Company Introduces New Brand Platform: ‘Let Us Stay With You’

In a new brand platform which launches this month, The Ritz-Carlton Hotel Company L.L.C. showcases the core service philosophy that makes them a successful luxury lodging company, with the introduction of an entirely new communications approach. Disrupting convention in the hotel category, The Ritz-Carlton poses an alternative style of question to guests, asking ‘Let Us Stay With You’, thereby reversing the age-old approach of hotels asking guests to stay with them. Through the use of artwork, film, messaging, and digital experience platforms, guests are requested to allow The Ritz-Carlton to be much more than just a hotel; indeed to be that indelible memory that lasts a lifetime.

The campaign delivers the message in an intriguing fashion, drawing explicitly on a guests’ power of memory, by creating serendipitous moments that recall the beautiful facilities, one-of-a-kind on-site experiences, and services provided by the ladies and gentlemen of The Ritz-Carlton. “We worked with a dynamic cross-section of more than 35,000 ladies and gentlemen around the world to define the pillars of the new brand platform” said Chris Gabaldon, Chief Sales & Marketing Officer of the luxury hotel company. “We made a deliberate decision not to call this a ‘campaign’ or ‘advertising program’ because we feel this platform is so much more than that. It is a series of guidelines which inform how we interact with our guests, which new products and services we introduce, how we train and evangelize our employees, and even our design décor strategy.”

The brand platform addresses a primary priority that the organization believes is essential to the long-term success of The Ritz-Carlton within an evolving luxury consumer mind-set: To create guests for life through thoughtful touch points along their continuous journey as a guest. “The Ritz-Carlton is a brand that has proven the test of time and has continued to elevate its game to compete not only within the luxury hotel sector, but amongst the most elite luxury labels in the world” commented Herve Humler, President of The Ritz-Carlton. “We continue to deliver a unique blend of refined, yet relevant physical spaces, legendary service, superb craftsmanship by the ladies and gentlemen who work for the company, and innovative services; proof that our legendary icon only continues to improve.”

Unique to previous platforms used by The Ritz-Carlton, ‘Let Us Stay With You’ declares the company’s clear point of view by defining those rare and special things that characterize true luxury. Uniting guests around the world by speaking directly to those connected by their wants and needs, rather than their geography and culture.

Components of the platform include a comprehensive advertising campaign, complemented by a memory-evoking piece of film, the introduction of additional social media networks and a website re-design revealing one of the most engaging new executions on www.RitzCarlton.com. The featurette which will debut mid-October is a dynamic, ever-changing online portal that allows ladies and gentlemen to publically curate triumphant stories of luxury service and care, reinforcing that the brand represents a new era in the luxury conversation among consumers.

Applications of the fully integrated platform also extend into the social space. ‘We care deeply about how our guests interact with us even while they’re not in our hotels, which is why we’ve paid special attention to the role of social media across our guests’ journeys” says Gabaldon, “Digital initiatives such as our Foursquare World Concierge further support our efforts to stay with our guests where ever they are, and to add value to their lives even when they’re not traveling with The Ritz-Carlton.

‘Let Us Stay With You’ packages have also been launched at Ritz-Carlton properties, in tandem with the roll out of the communications channels. ‘Discover With You’ opens a world of discovery in the Ritz-Carlton destinations, ‘Rejuvenate You’ offers a variety of tranquil spa moments and ‘Treat You’ carries the promise of the most exquisite surrounds of The Club Level.

Source: Ritz Carlton at www.RitzCarlton.com


Mary Hammond, Exec. Director of Paducah CVB and Marketing Assistant Laura Schaumburg Discuss Social Media

Courtesy of Paducah2 on YouTube



Tuesday, September 13, 2011

EuropeTravel.net Debuts New Online Social Community

EuropeTravel.net has today debuted their new online social community and website where visitors can share information about travel and sightseeing in any of the 55 countries that comprise Europe. In addition, the goal of EuropeTravel.net is to help create an informative network that allows travel companies to reach and connect with new customers.

This groundbreaking new website is designed for both travelers and travel companies, and offers something of value to everyone. Travelers can easily create a customized account and start sharing with others on the network. They can upload videos of their travels, share photos and join discussions about European travel, news related to travel and about the amazing destinations in Europe.


This provides an excellent way for travelers to share information on their favorite destinations, but also to engage with others who share their passions, to explore new travel possibilities and to find great deals as well. Travelers can create social profiles that give as much (or as little) information as they want, organize their photos and videos, post entries and more.

For businesses, the benefits are manifold. For instance, resorts can easily create free classified listings on the site to promote their offers. Travel companies, resorts and other businesses can upload videos that highlight the beauty of their location, their amenities and more. In addition, all of these services are available to businesses and travelers at no charge – EuropeTravel.net is completely free to use.

Businesses also gain the advantage of being able to market directly to travelers, something that is not possible on other social networks and communities. Targeted marketing and offers made directly to those who are most likely to be interested offer the best possible conversion and ensure that travel companies, resorts and others are able to engage with new customers on a scale not possible previously.

To find out more about EuropeTravel.net, visit http://www.EuropeTravel.net, or connect with them on Twitter @europetravelnet.

 
Source: http://europetravel.net/press-release-europetravel-net-debuts-new-online-social-community/



Tuesday, August 9, 2011

Hilton Garden Inn Launches 'Life's Ultimate To-Do List Contest' On Facebook

Climb a mountain?  Learn to surf?  Skydive?  If given the opportunity, what's the number one activity you'd like to accomplish within your lifetime? According to a recent Hilton Garden Inn survey*, nearly seven out of 10 Americans have created some type of ultimate 'to-do' list with 'travel,' 'achieving a professional goal,' and 'volunteering for a cause' identified as the most popular goals. To help Americans achieve these goals, today Hilton Garden Inn launched the 'Life's Ultimate To-Do List' contest, which gives consumers the chance to make their ultimate travel 'to-do' a reality.

The contest, which runs until September 2nd on Hilton Garden Inn's Facebook page, invites consumers to share their top "to-do list" item, which will serve as their entry into the contest. Entries will also be collected to create the 'Ultimate To-Do List,' a comprehensive guide of fun and interesting things to explore across the globe, which will live on the hotel brand's Facebook page. At contest close, 10 grand prize winners will be chosen by Hilton Garden Inn to have their to-do list item fulfilled. Each winner will receive a 3-day/2-night trip totaling approximately $5,000, which includes roundtrip airfare to the destination of their choice for the winner and a guest, hotel accommodations at any Hilton Garden Inn around the globe and money to spend on the activity.

"We know the majority of Americans have dreams of exploring and achieving a wide variety of goals within their lifetime and we want to help them become wildly successful in their pursuits," said Judy Christa-Cathey, vice president, Global Brand Marketing for Hilton Garden Inn. "Rafting the Colorado River in the Grand Canyon, taking a photo safari in Africa and visiting every country in the world top my ultimate to-do list and now Hilton Garden Inn's 'Life's Ultimate To-Do List' contest gives consumers the opportunity to check off their ultimate travel bucket list goal. The goals we collect will also allow us to create and share a fantastic guide to traveling the world."

In support of the contest, Hilton Garden Inn recently conducted a survey*, which uncovered the following insights into American's lifetime to-do lists:
  • Travel tops the lists of American's ultimate lifetime to-dos. More than three-quarters (83%) of those who have a to-do list say that traveling to a special destination is one of the top items they'd like to complete.
  • More than one-third (32%) of Americans said the main reason they created their ultimate to-do list was to see new places.
  • In addition to travel, popular goals on ultimate to-do lists include achieving a professional goal (61%), volunteering for a cause (59%) and doing something mentally or physically challenging (53%).
  • Nearly one-quarter (23%) of Americans say they create to-do lists to challenge themselves and 19 percent say a to-do list helps prioritize all the things they want to accomplish.
  • Almost three-quarters (72%) of people with to-do lists share their goals and experiences with others, and 76 percent of people hope to carry out their to-do list item with another person instead of by themselves.
  • A surprising 20 percent of Americans list rekindling an old relationship at the top of their to-do list.
  • Many Americans (41%) are not confident in their ability to check everything off their list, with 57 percent admitting lack of funds is the top barrier preventing them from achieving their to-do list goals. Only 28 percent believe they will be able to check off the next item on their list within the next year.

To enter the contest, read the consumer-generated Ultimate To-Do list, and for more information, visit the Hilton Garden Inn Facebook page at www.facebook.com/HiltonGardenInn. For access to media materials and assets, please visit www.hgimediacenter.com/ultimatetodolist.

* To better understand Americans' attitudes and behaviors related to ultimate to-do lists, Hilton Garden Inn conducted an omnibus survey of Americans, 18 years of age and older.  ORC international fielded the telephone survey among a nationally representative sample of 1,011 Americans over the age of 18. Interviewing for these CARAVAN® Surveys was completed between April 21 and April 24, 2011.  Results have a margin of error of +/- 3.1% at the 95% confidence level.

A full version of the press release can be viewed here http://www.prnewswire.com/news-releases/hilton-garden-inn-launches-lifes-ultimate-to-do-list-contest-127298468.html


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Friday, July 29, 2011

Trover Launches Mobile Discovery Network to Connect People with Remarkable Places and Things

Trover LLC, a start-up company created for explorers worldwide, today formally launched Trover, a mobile discovery network where people share location-specific discoveries of remarkable places and things in a fun, visual way.

Founded by experienced social, mobile and travel industry entrepreneurs, Trover's founding team includes: Jason Karas, CEO, who founded Carbonrally.com; Andrew Coldham, vice president of technology who directed software development at Expedia.com's corporate travel division and Rich Barton, chairman, who founded Expedia.com and co-founded Zillow.

During a limited spring trial, open to Facebook members only, the Trover community attracted more than 70,000 users in 150 countries. To set the stage for significant expansion, the company has now opened its network to Twitter and email users as well. Trover is available today as a free iPhone app in the Apple iTunes Store, with an Android version planned for fall. Non-mobile users can view Trover content at trover.com.

Sharing Discoveries
"Trovers are passionate about sharing the unique things they uncover while exploring their cities or far away places," said CEO Jason Karas.  "People find fulfillment in introducing something remarkable to another person. That, in turn, creates a social resource that's fun, entertaining and ultimately very useful. Whether it's a favorite boutique, a great bartender, a hidden piece of graffiti or a secret path to a deserted beach, with Trover in your pocket it's easy to find and share amazing discoveries."

Trover's defining feature is its location-based discovery mosaic, which allows explorers to visually browse through an eye-catching collection of thumbnail images featuring places to see and things to do nearby. As the user scrolls, a mileage indicator guides them to hidden gems located in nearby neighborhoods, towns, states and beyond, allowing users to explore new places or plan activities. To view a specific location, simply push the Jump To button for a virtual adventure.  Trover's search features also make it easy to find and follow people with common interests.

Adding new discoveries is simple and encouraged. Just snap a picture, create a quick description and Trover automatically tags it with location data and positions it where others can easily find it later. The Feed button provides an entertaining way to track the discoveries and adventures of friends and fellow explorers, and a Featured button showcases one great discovery from the community each day.

"I've always dreamed of having a personal guide to the world with me at all times, full of recommendations from my friends on where to go and what to see," said Rich Barton, chairman of Trover.  "Likewise, I have a strong urge to capture my own discoveries, so when my friends and followers come by in the future I can steer them to the good stuff.  This is why we built Trover."

The full version of this press release can be viewed at http://www.prnewswire.com/news-releases/trover-launches-mobile-discovery-network-to-connect-people-with-remarkable-places-and-things-126317178.html


Tuesday, July 26, 2011

Social Media Club Mexico Gets Ready to Position the Riviera Maya in Social Networks

The tourism industry in the Riviera Maya is looking to form its Social Media Club chapter to propel projects and initiatives to position the destination in social networks.

Hacienda Tres Rios Resort was the host for the informative reunion with more than 50 professionals in the tourism industry who brought with them their experience and showed interest in helping with the initiative to benefit their business as well as the Riviera Maya.

Genoveva Garcia, public relations manager for Sunset World, gave the guest a warm welcome and spoke about the benefits of social networks as an important tool in communicating the public relations´ actions as a presence in the Mexican Caribbean.

There are 940 million people around the world registered on social networks in the internet, according to a study by InSites Consulting. Some of the most popular networks are YouTube, Facebook, Twitter, Linkedn, MySpace, Meneame, Metroflog, Badoo, and now Google+.

In this sense, Karla Nuñez, Social Media Club Mexico (SMCMX) leader, highlighted the successful work that has been done by the Riviera Maya green resort Hacienda Tres Rios in sharing its triumphs and campaigns through its social networks. The resort´s efforts in social media have earned the team international awards.

Nuñez explained that Social Media Club Riviera Maya will be a community of professionals interested in the benefits of social networks in the tourism industry, sharing experiences, knowledge and developing better practices.

Among the objectives of being in this club are:
To create and develop a network of professional contacts in tourism and social media (networking). To offer relevant and appealing content about social media to the tourism industry through colloquiums, studies, cases, and links (knowledge). To observe, monitor, and analyze tendencies about the presence of tourism in social media (trending). To establish and diffuse good practices and case studies of companies and institutions in the tourism sector on social media (benchmarking). To use social media trends and tools to promote Mexico tourism (practice).

Finally, she highlighted that some of the benefits of being a part of Social Media Club Riviera Maya are continuous learning opportunities, training, networking, and a branding team for professional development.

The event concluded with a networking cocktail where attendees had the opportunity to share experiences and contacts.

Via Press Release: http://www.prweb.com/releases/prweb2011/7/prweb8661080.htm


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Thursday, June 30, 2011

Inside Tourism: Deals, Specials, Social Media Channels

Locating exciting deals and specials on tourism websites just got easier. Here you'll find easy access to offers + respective tourism Twitter and Facebook channels. Save money on accommodations, attractions, events, shopping and more.



THURSDAY'S DESTINATIONS

Savannah, Georgia USA: 
1. Travel Deals & Specials Page 2. On Twitter 3. On Facebook 
Dominica, Eastern Caribbean: 
1. Travel Deals & Specials Page 2. On Twitter 3. On Facebook
 Dublin, Ireland: 
1. Travel Deals & Specials Page 2.On Twitter 3. On Facebook 
Tahiti, South Pacific:
1. Travel Deals & Specials Page 2. On Twitter 3. On Facebook 
Ottawa, Ontario. Canada:
1. Travel Deals & Specials Page 2. On Twitter 3. On Facebook
 Bermuda:
1. Travel Deals & Specials Page 2. On Twitter 3. On Facebook 
Lancashire, UK:

Tuesday, June 21, 2011

Inflight Entertainment in Real-Time

Following is a list of airline magazines you'll find on Twitter.








Travel Writing/Blogging Opportunities for 6/21/2011



You may also be interested in these social media positions. Click here to view.

All the best!


Monday, June 20, 2011

Travel Inspiration: Food & Dining - Spotlight on Tourism Blogs

An inside look at food, drink & dining experiences around the globe. Grab your passport and let's travel the world in search of culinary treasures.



FEATURED POSTS


Cape Town Restaurants with Fireplaces - Cape Town Tourism Blog


Culinary Enthusiasts and Do-gooders Unite! - Travel Oregon Blog


Discover the Art of Making Fine Grenadian Rum - Grenada Tourism Blog


Foodies rejoice! Ireland's local delicacies await... - Tourism Ireland Blog


Take home a piece of Welsh heritage - Visit Wales Blog


Wednesday, June 15, 2011

Social Network Kiwibox.com Unveils U.S. version of Photo Blogging Community Pixunity

Kiwibox.com, a New York City based social network has announced the unveiling of the U.S. version of photo blogging community Pixunity, a division of Kiwibox.com. Pixunity, already established in the European market, was purchased by Kiwibox.com in the first quarter of 2011. The now translated, exciting and internationally focused photo blog website is set to enter the domestic U.S. market and take social networking by storm.

Pixunity features an array of creative templates and designs that enables users to easily bind memories through photo books to share with their friends, family and the online community.

Themed templates allow users to capture the essence of their favorite vacation, holiday or priceless moments from everyday lifestyles and turn photo-sharing into a showcase of life's fondest memories. With themes for every occasion, Pixunity's breadth and depth of offerings lets users stretch their creativity and make photographic masterpieces.

Enhancing interactivity of the photo blog, Pixunity offers digital scrapbooking features such as additional images, borders, text options and backgrounds which customize the photo blog to match the sentiment and brilliance in the pictures each photo book holds.

Kiwibox.com believes in the future of photo book communities, and will therefore build off of the successful launch of Pixunity's U.S. version with future enhancements. Kiwibox continues to showcase its bevy of offerings as both ground breaking and highly interactive, providing its growing user base digital channels to explore, connect and party, not available to social media networks before.

Source: PR Newswire


Thursday, June 9, 2011

Travel Inspiration: Museum Visits [Featured Blogs & Video]


Vincent van Gogh in Paris: Montmartre
Courtesy of The Van Gogh Museum on YouTube

FEATURED POSTS

"My love, Once more I am going to try to write to you under difficulties as usual."

Milton Barnes started a letter to his wife Rhoda in Cambridge, Ohio with this line on December 24, 1863 - {Smithsonian National Postal Museum Blog}

Vincent Van Gogh Letters

"Always continue walking a lot and loving nature, for that’s the real way to learn to understand art better and better." -{Vincent Van Gogh Blog}

Bice Curiger's Venice Biennal

"This year’s Venice Biennale has been curated by Tate Etc. magazine’s editorial director Bice Curiger. Laid out in the Central Pavilion in the Giardini, as well as the Arsenale, it features 83 artists from across the world. The title of the 54th exhibition, ILLUMInations, has the 16th century artist Tintoretto as its starting point..." - {Tate Modern Museum Blog}

Monday, June 6, 2011

What are the best social media vehicles to reach Chinese outbound tourists?

According to China Elite Focus, a leading marketing and PR agency, the favorite Chinese social media networks of Chinese "mass-affluent" travelers are http://www.renren.com/, http://www.kaixin001.com/, http://www.qq.com/ and http://www.sina.com.cn/.

High-end Chinese travelers, with the biggest spending capacity rely more on international social media sites such as Facebook and Twitter (with Chinese content).


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